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Breakout Tracks

Card Trends and Opportunities
Customer Loyalty and Engagement
Emerging and Mobile Payments
Regulation and Risk

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Join more than 700 peers in the cards and payments industry, including card issuers, payment networks, industry analysts, ISOs, and payments product and service providers, responsible for credit cards, loyalty and points programs, emerging payments, payment business strategies, marketing, operations and technology.

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Conference Agenda

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Wednesday, May 9, 2012

9:30 AM - 10:15 AM

GETTING SERIOUS ABOUT PREPAID

Tim Sloane Director, Prepaid Advisory Service, MERCATOR ADVISORY GROUP

John Barbella SVP, THE BANCORP INC.

Hyung Choi Head of U.S. Prepaid Products, VISA, INC.

Steve Diamond Vice President, I2C, INC.

Much has been discussed about the opportunity that exists in prepaid. But banks should also view prepaid as a potential threat. Failure to integrate it into their product mix could put overall bank business at risk. Do opportunities exist to use prepaid to protect existing bank revenue and curbing customer attrition? Given market conditions and shifting consumer attitudes, could this be the moment for prepaid? This session will provide attendees with practical information on how to identify opportunities for prepaid and execute viable prepaid programs. Attendees will leave the session with a firm grasp of:

Why adding prepaid makes sense for banks and why the time to do so is now
The risks of not executing a prepaid strategy
The keys to successful implementation of prepaid products

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