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Card Trends and Opportunities
Customer Loyalty and Engagement
Emerging and Mobile Payments
Regulation and Risk

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Join more than 700 peers in the cards and payments industry, including card issuers, payment networks, industry analysts, ISOs, and payments product and service providers, responsible for credit cards, loyalty and points programs, emerging payments, payment business strategies, marketing, operations and technology.

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Conference Agenda

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Friday, May 11, 2012

10:30 AM - 11:15 AM
Track: Emerging Payments View Track

MOBILE WALLETS: WHAT DO THEY MEAN TO FINANCIAL INSTITUTIONS?

Madeline Aufseeser Senior Analyst, AITE GROUP
Scott Sanchez VP, Innovation, FIRST DATA

Mobile wallets present new opportunities for financial institutions (FIs). The mid-September roll out of Google Wallet showed that mobile payments are a reality, revolutionizing how consumers manage their finances, make purchasing decisions and pay for transactions. Planning for this change will help position FIs for success in mobile commerce. With the right mix of consumer access and merchant acceptance, mobile payments will quickly become the popular way to transact business. FIs of all sizes must be ready. In this session, attendees will learn:--What mobile wallets mean to FIs--Why FIs should look at mobile commerce as an opportunity rather than threat--Solutions and next steps to getting mobile commerce up and running--How to develop a long-term strategy; how to market and promote payment products; and more

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