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Venue
JW Marriott Desert Ridge
5350 East Marriott Drive
Phoenix, Arizona 85054
Forward this Session
Forward this Session
MERCHANT FUNDED REWARDS PANEL
With debit’s new economics, many issuers are exploring the merits of merchant-funded rewards programs. In this model, consumers receive targeted offers from select merchants using transaction data available from card issuers, and these rewards are directly tied to the consumer’s card. This panel of the leading providers of merchant-funded rewards programs provides a unique opportunity to hear directly from the companies shaping the industry. The panelists will discuss: How are merchant-funded programs different from traditional issuer-funded







