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Venue

Fontainebleau Miami Beach
4441 Collins Avenue
Miami Beach, FL 33140

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Thursday, April 28, 2011

1:30 PM - 2:15 PM
Track: Card Trends and Opportunities View Track

ANALYST ROUNDTABLE: EFFECTIVE GROWTH STRATEGIES FOR 2011 AND BEYOND

Moderator: Kevin O'Donnell, Vice President, DISCOVER FINANCIAL SERVICES
Panelists: Gwen Bezard, Co-Founder and Research Director, AITE GROUP
Ken Paterson, Vice President of Research Operations, MERCATOR ADVISORY GROUP
Dennis Moroney, Research Director, TOWERGROUP
Mark Willard, VP, Financial Services, MARKET STRATEGIES INTERNATIONAL

As issuers look forward to the next five years of projected recovery, an important question remains: What acquisition and retention strategies are most relevant now? Don’t miss this expert panel that will discuss the most significant changes in cards and payments today, and how this impacts marketing and customer acquisition.  Attendees will learn how issuers can employ new tactics to profitably acquire and retain cardmembers in 2011 and beyond.

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