Shopkick Seeks Global Scale as Part of SK Planet
Shopkick is being acquired by SK Planet (SKP), and aims to replicate success of its Seoul-based buyer, which serves three-quarters of South Korea's population of 50 million.
Cyriac Roeding, CEO and co-founder of shopkick.
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Visa Europe is working with edo, a Chicago and Nashville-based card-linked marketing firm, to launch a pilot of edo's technology in the U.K. this year and eventually expand to other European countries. more »
Image: Bloomberg News
American Express Co. customers whose reward points are too meager for flights, ballet tickets or even a yoga mat are getting a new list of options: a McDonald's menu. more »
Image: Bloomberg News
MasterCard has launched Pay with Rewards, a mobile app that allows MasterCard credit card holders to use their reward points for purchases by swiping their card at the point of sale. more »
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SpendSmart Networks has purchased the e-commerce solutions division of TechXpress and plans to integrate the company's online and mobile services with its existing loyalty program offerings. more »
Alexis Rask, the chief revenue officer at shopkick.
Macy's is using a mix of technology to pitch offers to consumers as they move within its store and shop across channels. more »
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Nearly 50% of customers between 26 and 34 say they are likely to switch banks to get targeted rewards, according to a new whitepaper from Cardlytics. more »
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Park Bank of Madison, Wis., is offering Buzz Points to provide consumers with bonus rewards for shopping at local merchants. more »
Image: ShutterStock
Merchants are leveraging their digital gift card platforms for quick digital promotions. more »

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