Elise Neils specializes in the valuation and monetization of tangible and intangible assets such as high-profile brands that require extensive capital investment including luxury brands, spirits brands, sports brands and naming rights.Elise has supervised and participated in hundreds of complex international valuation assignments involving brand creation, merger and acquisition transactions, strategic planning, GAAP and IFRS compliance, SEC reporting, tax reporting, litigation, and estate planning. Elise has experience valuing intellectual property within a wide range of industries.She has valued many world-famous, important brands in a variety of business sectors, including: Malibu®, Realtor®, Budweiser®, Woolmark®, and Makers Mark®. Elise holds an undergraduate degree in Finance and is an attorney.
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Independent and authoritative analysis and perspective for every segment of the payments industry