5 ways COVID-19 has changed back-to-school shopping
For the parents of K-12 children heading back to school or young adults going back to college, this year is quite different. Many of the country’s major K-12 school systems are going to a remote learning environment for the fall, such as Los Angeles, San Diego and Chicago; or are using a hybrid model of remote and in-person learning. Similarly, colleges are also weighing a combination of remote, hybrid and in-person learning options, all of which will have an impact on this year’s back-to-school shopping season.
One thing that many parents are finding unusual this year is the amount of money being spent on school supplies during the coronavirus crisis — it’s actually going up.
Despite some expectations that less might be spent with a large number of children remote learning, families are being asked to buy supplies normally provided by schools, and to have the proper technology for distance e-learning. It’s particularly challenging for families of children whose school systems do not provide laptops or tablets, as well as when a household does not have WiFi or sufficient bandwidth to support parents working from home alongside children attending classes online.