This item is compiled from reporting by PaymentsSource writers including John Adams, Kate Fitzgerald, David Heun and Michael Moeser. Click the links in each item to read more.
The first Starbucks app
At the time, the next step seemed to be moving to NFC for a more seamless contactless payment experience, but that technology wouldn't come to the iPhone until the iPhone 6 launched in 2014, and even then Apple limited it to its own Apple Pay wallet.
Starbucks eventually took development in-house and combined the payment app with its primary Starbucks app.
Teaming up with Target, going from 16 stores to 1,000
It was the simplicity of the Target bar code scanners that allowed for such a rapid expansion of this deployment, and the Starbucks app still uses that bar code format to this day.