Shared technology resources such as application programming interfaces (APIs) may have a new audience as companies adapt to the rapid market shifts following the Brexit vote.

"The API is an automatic plug in. If a company needs to do something to improve their currency outlook or to hedge, they can get in and get out and be quick about it," said Jeremy Cook, chief economist and head of currency strategy at World First, a London-based company that offers money transfer and foreign exchange services among its products.

World First is operating in an international market that's become largely based on avoidance. Mostly that trend involves using emerging technology such as blockchain or local collaboration to avoid fees from the correspondent banks that have historically been necessary to handle foreign currency exchanges. World First relies on local partnerships to remove cost and inefficiency from cross-border transactions.

It also opened its technology platform earlier this year to make onboarding easier. World First, which specializes in real state, tuition, foreign exchange needs for stock purchases and other transactions that are too large for traditional remittance engines, said it is registering new users at the rate of one every six minutes since introducing its API.

"There is a need for greater speed in converting FX hedges or cross-currency payments," said Brad Bailey, a research director at Celent. "That is something that is especially true for companies outside of the largest institutions."

But the British referendum vote to leave the European Union has given rise to another kind of avoidance—the need to mitigate exposure to the near historic shifts in currency valuations that add a layer of risk to international payments.

"Currency hedging is the basis of our business," Cook said. "If you look at the consensus on the dollar versus the sterling over the next six months for example, there's a 20% range in projections from the high side to the low side. Nobody has a clue."

Responding to currency movements quickly, or changing foreign exchange or payments strategy for automated payments, enables trades or transactions to be executed faster. An API allows these updates to be made fast and with minimal IT work, Cook said.

"That goes hand in hand with the volatility," Cook said, adding World First is bringing new functions online almost weekly to manage parts of the cross-border processing chain, ranging from client capture, compliance, straight through processing, and other tasks designed to bypass third parties and "bring everything under one roof."

"Cross-border transactions is an old industry. It's not something that popped up out of nowhere like Uber," Cook said. "The changes we're seeing are allowing for the democratization of the markets away from correspondent banks."

The Brexit vote is expected to cause particular short-term pain in the cross-border payments market, where costs, compliance and currency volatility risk are all quickly rising, leading to players in the market to seek any edge to ride out the storm.

"In FX markets today, the search of [best execution] is quite intense and complex," said Javier Paz, a senior analyst at Aite Group. "Asset managers have to prove to asset owners much like corporate treasurers to their CFO that an FX transaction was structured and executed as efficiently as possible."

An API could be better for clients, Paz said, cautioning there are also potential drawbacks.

"An order delivered via API has speed advantages over manually entering a trade and taking a few minutes in the process, but 'better/faster execution' does not necessarily translate to 'best execution,'" Paz said.

Subscribe Now

Authoritative analysis and perspective for every segment of the payments industry

14-Day Free Trial

Authoritative analysis and perspective for every segment of the industry