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Brinkman Financial Co. this week introduced a new version of its virtual point-of-sale terminal that independent sales organizations can rebrand, the Carrollton, Texas-based software-development firm says. ISOs can customize the log-on page with its branding or that of its merchants, Mark Brinkman, Brinkman Financial president, tells CardLine sister publication ISO&Agent Weekly. The BFC Virtual Terminal, which has been available since 2003, resides on a server Brinkman Financial controls, Brinkman says. Merchants navigate to the online address of the server and log on to complete transactions, which are sent to processors via Brinkman Financial's payment gateway. The virtual terminal accepts data from magnetic stripe card readers and from keyed-in transactions. The BFC Virtual Terminal marks the first time Brinkman Financial is working directly with ISOs. "We're just getting into the ISO market this year," Brinkman says. Brinkman Financial receives a small fee for each transaction initiated using the virtual terminal. ISOs continue to receive recurring revenue from transactions and can sell the rebranding feature, Brinkman says. Future updates could include card readers that connect via Bluetooth technology to mobile devices and the ability to scan a merchant's computers for data-security compliance issues, he says.


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