Banking on its brand and reputation for handling and transporting money securely, The Brink's Co. plans to enter the payments industry with a prepaid payroll card during the first quarter of 2013.

Austin, Texas-based NetSpend Holdings Inc. has agreed to sell the Brink's Money payroll card to U.S. employers, while operating as the card's program manager and payments processor, the companies announced Jan. 8. NetSpend provides general-purpose reloadable prepaid cards and financial services to underbanked consumers in the U.S.

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