CaixaBank now allows customers to monitor their bank account, make donations to charities and obtain payment cards through a Facebook application.
The bank's Facebook app also provides access to Linea Abierta, the bank's primary online channel, Barcelona-based CaixaBank states in a May 5 press release. CaixaBank says it is the first European bank to offer these services through a Facebook app.
Users enter a Linea Abierta username and password each time they access the service, which provides a secure and private environment, as Facebook has no access to personal or bank information, Caixa says.
The application provides a dashboard display for customers to view account balances and transactions and to display current cards and bills. Customers can use the app through their personal profile page or the bank's Facebook page.
Caixa's banking platform for Facebook will initially support donations of up to 15 euros (U.S. $20.80) to charities operated through CaixaBank Welfare Projects. The bank plans to support person-to-person payments in the future.
Customers can acquire personalized payment cards using photos from their Facebook profiles, or artwork from the CaixaBank application that offers more than 1,000 designs based on the interests they have posted about on Facebook.
Customers also can make money transfers and monitor stocks and other contract asset and liability products, the bank says.
The bank plans to add a service aimed at young users that would allow them to top up prepaid mobile accounts and reload the bank's LKXA prepaid card through Facebook.
CaixaBank is a financial services company operated through the La Caixa banking group in Spain.
In late 2013, LaCaixa Bank announced plans to launch a mobile payment venture with Europe's leading telcos.