Contactless donations startup Goodbox raises £1 million

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Goodbox has raised £1 million (about $1.3 million) in capital, mostly from individual investors using the crowdfunding platform Seedrs following a 2017 investment from tennis star Andy Murray.

Salford, U.K.-based Goodbox has received 102% funding of the £1 million ($1.3 million) it sought to raise on the London-based crowdfunding website Seedrs that largely serves European startups and later-stage private businesses.

Goodbox has put up a 5.05% equity stake in the startup in exchange for a total £1 million investment, valuing the company at almost £19 million (about $24.7 million) according to the Seedrs website. While two investors have supplied over 82% of the funding, the remaining 367 investors provided an average funding of just over £530 (about $700) into the startup.

Goodbox had conducted an earlier successful £2.6 million (about $3.4million) funding round on Seedrs in 2018, according to a report from the publication Crowdfund Insider.

Goodbox was launched in 2016 with a focus on helping organizations such as the Church of England’s cathedrals and museums. This was enough to help convince Wimbledon tennis star Andy Murray to invest in Goodbox back in 2017, according to an article in the Independent.

Goodbox provides a variety of contactless donation technologies that includes church collection baskets called GoodPlate, virtual donation cans called GBx Podium and other contactless readers to accept cashless donations. Goodbox reports that it has 1,000 devices deployed across the U.K. and Ireland and has received 800,000 donations to-date raising over £2 million (about $2.6 million).

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