dabs.com, a United-Kingdom-based online retailer of technology
products, announced its selection of KSS Retail for price and promotion
optimization.
     dabs.com is a subsidiary of British Telecommunications plc (BT), and
processes approximately 5,000 customer orders daily. KSS Retail said it
will provide dabs.com with its real-time, self-learning price modeling
and optimization solution that will provide the online retailer with
predictive insight into the effects of pricing and promotional
decisions.
     "Our goal is to deliver customer value and improve the customer
experience, while remaining competitive in our market," said Jonathan
Wall, marketing director of dabs.com. "We view the KSS Retail price
optimization solution as an important element in assisting us to meet
this goal. By leveraging KSS Retail's proven price optimization
solution, we will be able to accurately model, refine and implement
pricing that provides our customers with the value they have come to
expect from dabs.com."
     "Retailers of all types are experiencing the tremendous value that KSS
Retail price optimization brings them," said Lance Jacobs, KSS Retail
CEO. "dabs.com will be able to leverage the predictive insight of the
KSS Retail price optimization solution to model the impact of their
pricing decisions, real-time. This insight will help them ensure that
they are delivering a superior customer experience."
     ((Comments on this story may be sent to newsdesk@closeupmedia.com))
     ((Distributed on behalf of 10Meters via M2 Communications Ltd -
http://www.m2.com))
((10Meters - http://www.10meters.com))


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