NetSpend Holdings Inc. said that direct-deposit enrollment, as well as its work with retail partners, helped lift its earnings in the second quarter. It is also raising its fully-year guidance.

The prepaid card marketer's revenue rose 15%, to $85.3 million, in the second quarter from the same period a year earlier. Its net income rose 34%, to $10.2 million.

NetSpend is raising its 2012 revenue guidance to a range of $347 million to $353 million, up from a range of $338 million to $347 million.

"We are seeing steady growth of our core business by staying focused on our mission to empower consumers with the convenience, security and freedom to be self-banked," said Dan Henry, NetSpend's CEO, in a press release Aug. 2. "As a result, our number of accounts on direct deposit continues to grow, which contributed to higher revenues."

The number of active cards with direct deposit rose 24%, to 957,000, in the second quarter compared to a year earlier. The percentage of its 2.25 million active cards with direct deposit rose to 43% from 37% a year earlier.

Also, "with the addition of several new partners, our retail distribution footprint has the opportunity to grow to more than 25,000 locations," Henry said in the release.

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