Intuit is making Inuit Pay generally available in the UK, enabling businesses to accept credit and debit payments in person and over the phone.

Inuit faces a growing number of competitors for mobile payment acceptance in Europe. In addition to local companies, PayPal recently announced plans to offer a chip-and-PIN version of its PayPal Here payment system to UK merchants.

The Intuit service includes a free app for iPhone, iPad and iPod touch—and a chip-and-PIN card reader, which it offers for free for a limited time. Intuit charges 2.75% per transaction. The company delivers the card reader within a few days of approving the merchant's status and credit.

Intuit also plans to connect the Intuit Pay service to QuickBooks Online starting next month. This integration will allow subscribers to accept card payments and update accounting records.

"Intuit Pay solves an important problem for the millions of small businesses and trades people in the UK who don't currently accept card payments and so miss out on sales or prompt payment as a result," said Terry Hicks, vice president of products for Intuit's global business division, in a press release. "Current solutions are either too expensive, demand long-term contracts or simply don't work where businesses need them.”

Besides PayPal, companies such as iZettle and Elavon offer chip-and-PIN capabilities for mobile card readers in Europe. Intuit, which was not immediately available for comment, began testing mobile credit card processing and hardware in the UK in November. 

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