MasterCard Worldwide may be in a position to gain market share in Canada as Wal-Mart Stores Inc. strives to make inroads with its new cobranded MasterCard credit card and other banks contemplate offering dual payment-network brands, according to a report from Mercator Advisory Group.

The introduction this year of two significant rewards-based MasterCard credit cards, plus the fact that Canada’s banks recently gained the opportunity for the first time to offer customers cards from both MasterCard and Visa Inc., could provoke some key changes in Canada’s credit card market, Patricia McGinnis, a principal analyst at Maynard, Mass.-based Mercator, writes in “Tough Sledding,” an analysis of the Canadian credit card market released last month.

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