PayPal will support the new Amazon Fire phone, which went on sale this week, in the latest move by the eBay subsidiary to make sure it has an app for any newly launched mobile device.

PayPal users will be able to use the Amazon Fire phone, which runs on Amazon's FireOS platform, to perform similar functions that PayPal enables on iOS and Android devices, including cloud-based payments in stores. PayPal recently promoted this payment method as part of National Ice Cream Day, and at least one ice cream shop reported a lift in mobile wallet payments as a result.

PayPal's Amazon Fire app follows its support of the Samsung Gear smartwatch, Google's Android Wear smartwatches and the Samsung Galaxy S5 smartphone. PayPal announced all of these apps at the time of each device's launch, and typically its apps makes use of hardware-specific features such as the S5 phone's fingerprint reader.

Amazon's phone also launches with its own Amazon Wallet, which resembles Apple's Passbook in that it stores other card apps instead of enabling payments directly.

 EBay and its StubHub subsidiary have also released apps for the Amazon Fire phone, said Joel Yarbrough, senior director for global product solutions at PayPal, in a July 25 blog post. The Fire Phone includes several face-tracking cameras that change the display based on the user's movements, and eBay's apps take advantage of this feature. The eBay marketplace app lets consumers search eBay inventory with the tilt gesture, and the StubHub app provides a 360-degree view of a stadium or arena from a patron's seat.

PayPal did not provide requested comments by deadline.

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