Qunar Corp., the biggest Chinese online travel-booking site based on volume, on Jan. 6 signed strategic cooperation agreements with China’s top three third-party online payment providers to provide alternative payment services for the site.

The deals with Alipay Co., Tenpay Co. Ltd. and 99Bill Corp. will provide a third and safe payment option for customers booking tickets, a Qunar spokesperson tells PaymentsSource. “Earlier, our customers could only book tickets by online banking or offline cash payment,” he says. “Now they will be able to use these platforms to pay for their bookings as well.”

The agreements also should help improve the safety and availability of Qunar’s service and help to achieve a completely Internet-based transaction environment for travel bookings in the country, the spokesperson adds.

“We want to gradually discourage transaction-security concerns with buying travel products online and make consumers change their spending habits from offline to online,” he says.

Qunar also wants consumers to view booking online as safe, but it also wants the agreement to show it provides “significant savings and reduces booking times,” the spokesperson says.

The company opted to go with all three providers instead of just one or two because it wanted to offer the service to a wider consumer base, he says.

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