Moscow-based cross channel payments provider Qiwi announced it has acquired 100% of Blestgroup Enterprises Limited.

Prior to the deal, Qiwi owned 37.5% of Blestgroup, which holds a long-term contract on terminal placement in more than 1,200 retail locations in Russia.

"This deal will allow us to further strengthen our Qiwi distribution business by providing our agents with some of the best locations across Russia," says Alexander Karavaev, Qiwi's chief financial officer, in a Dec. 27 press release.

Qiwi enables integrated payments across physical, online and mobile channels, and has partnered with companies such as Payelp to offer virtual prepaid cards in cash dominant markets. 

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