The European bank UniCredit has picked First Data to develop its mobile-payments offerings for Europe.
UniCredit plans to use a variety of First Data products, the companies announced Sept. 24. UniCredit plans to use existing First Data products as well as develop new offerings tailored to UniCredit's needs.
For the first product rollout, UniCredit has begun using First Data's Mobile Gateway system for a pilot program in its Italian markets. The system allows merchants and bank customers to make and receive payments by presenting QR codes, which are bar codes displayed on a smartphone's screen. The Mobile Gateway system helps reduce transactional risks for both the customer and the merchant, and permits a more convenient use of coupons, promotions and other loyalty programs, First Data says.
"First Data has proven itself to be a trusted partner for supporting our mobile payments plans internationally," says Paolo Cederle, chief executive of UniCredit's business-solutions group, in the news release. "In addition to developing and piloting QR codes we are looking forward to working with First Data's experienced team in developing new solutions for our clients."
UniCredit is headquartered in Milan, Italy, and operates throughout Central and Eastern Europe, in Turkey and in several Central Asian countries.