Visa Inc.’s announcement that it expects old, static PINs to eventually be “eliminated entirely” in favor of dynamic authentication is facing resistance–in particular because many are not convinced that the PIN is past its prime.

Indeed, Visa has broad industry support for promoting mobile payments with its U.S. EMV chip card initiative, but it may be difficult to get card issuers and merchants to go along with its goal of ceasing to rely on signatures and PINs as primary methods of authenticating most point-of-sale card transactions, observers say.

Limited Time Offer

Save over $700 on your subscription. Special offer expires April 30, 2017.

14-Day Free Trial

Authoritative analysis and perspective for every segment of the industry