* Cobranded cards are 30%-40% more active than private label cards
  * Cobranded cardholders spend 20%-30% more than they do with private label cards
  * Cobranded cardholders who use the card outside the retail partner's store show 19%-28% higher sales
  (c) 2007 Cards&Payments and SourceMedia, Inc. All Rights Reserved.
  http://www.cardforum.com http://www.sourcemedia.com
 

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