Chase Pay was years in the making, and it's still finding new ways to reach its intended audience. On the surface it seems like a simple QR code-based mobile wallet, but underneath it's far more complex.
After nearly two years since the news broke of its plans to launch its own digital wallet, Target has finally launched Target Wallet, joining the myriad retailers that have gone with their own proprietary mobile payment solution.
New York's World Trade Center-based Oculus will host Chase Pay Village until Jan. 7 with an emphasis on holiday wares. Part of its mission is to determine which of of Chase's mobile wallet features — if any — are most compelling to shoppers.
Since e-commerce and digital payments' inception, the state of the retail industry has been fluid, always facing new challenges and battles, writes Erik Morton, vice president of strategy and corporate development at CommerceHub.
Not content to have Amazon and Walmart steal all the thunder, Target has begun a pilot of a grocery delivery service called “Restock,” with terms that are designed specifically to make its rivals look slower and more expensive.