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Mobile wallets and mobile point of sale systems have tried many tactics to win over merchants by cutting costs. Some vendors have been extremely inventive in how they push cheaper payment options. (Image: ShutterStock)
LevelUp took an aggressive stance against interchange with a pricing model named Interchange Zero. It had to back off from that model because merchants did not like its limitations, but the company is taking another swipe at interchange fees with a pro-debit push. If it can lower its own costs by switching consumers away from credit cards, LevelUp plans to lower its fees accordingly.