The ROI with the incremental costs and considerations will determine whether to proceed or not whether it is cashless, cash, or other alternative payment methods, writes Laura Townsend, senior vice president of the Merchant Advisory Group.
The Consumer Financial Protection Bureau is seeking feedback on the benefits and risks of using alternative data sources, such as rent or utility payments, that would allow lenders to build a credit history for unbanked consumers.
Issuers of prepaid cards often say their products are a good tool for budgeting, but it's rarer to hear merchants market their own branded prepaid cards this way. Walmart is retooling its prepaid strategy to focus on saving in an effort to improve the financial habits of its customers.
J.G. Wentworth's quirky Broadway-style ads have made it familiar as a structured settlement purchase company, and as it attempts to grab share in the prepaid market it's looking to lottery agencies to make sure its strategy is no gamble.